Hidde Koenraad

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With a practice that covers trade mark and copyright litigation in addition to advisory work, Boekx Advocaten is sought out by the retail (including e-commerce) and design sectors, and is also noted for its specialisation in plant variety law. The practice is led by ‘brilliant lawyer’ Diederik Stols, who advises sports apparel, consumer goods and entertainment clients on the spectrum of soft IP matters. Hidde Koenraad, described by one client as an ‘excellent attorney,’ handles both IP disputes and advises on the management of portfolios for automotive, life sciences and plant breeding sector clients.

Legal500 – 2024

Boekx is a go-to destination for a comprehensive suite of services that seamlessly blend registration, prosecution and litigation. Since 2017 its trademarks division has been a driving force, securing the trust of esteemed clients, and its global network of top-tier IP boutiques enhances the firm’s reach, making it a sound choice for international brand owners. Driving success is Hidde Koenraad. With expertise in trademark law, design law, copyright and domain name disputes, he can cover the full gamut of IP advice for a diverse clientele spanning the fast-moving consumer goods, automotive, fashion and life science industries. Lately, he has been instrumental in various matters for BMW and acts as their lead soft IP counsel in the Netherlands. Also on board is dedicated expert Diederik Stols. With specialised knowledge in the entertainment and cultural sectors, he is a leading authority on anti-counterfeiting efforts, notably for renowned brands such as OFF-WHITE.

World Trademark Review 1000 – 2024

Boekx Advocaten has a specialist trade mark practice, working with a range of clients in the retail, design, plant variety, sports and automotive industries. The firm is a go-to for several major German, UK and US IP firms. A key part of Diederik Stols‘ IP practice focuses on anti-counterfeiting matters for retail sports and fashion brands. Hidde Koenraad represents large international and smaller domestic companies in trade marks, copyrights, design rights, domain names and plant variety rights disputes. Marc de Boer continues to be a key contact for clients in the entertainment space, while associate Lotte van Schuylenburch, who joined from Simmons & Simmons, specialises in image rights cases.

Legal 500 – 2023

Hidde Koenraad of Boekx Advocaten assists clients with a broad range of soft IP matters, advising on domain name arbitrations, trade mark enforcement and infringement proceedings and border seizures. He also acts on non-contentious matters, including trade mark portfolio management and planmanagint variety rights. An interviewee reports: “We trust his judgement and abilities.”

Chambers & Partners – 2022

Since opening its doors in 2005, Boekx has become a popular one-stop shop for a slew of big-name clients that require vital support on complex media and IP briefs through a single point of contact. “A solid trademark litigator who is well versed in the law and a pleasure to work with”, Diederik Stols leads the compact team and ensures the swift, cost-effective delivery of holistic guidance across the contentious/non-contentious divide. He recently teamed up with Hidde Koenraad to represent Off-White in infringement actions across the European Union, and to manage BMW’s portfolio and assist the auto giant on enforcement matters. Koenraad has an aerial view of IP, having recently been appointed to the Community Plant Variety Office’s Board of Appeal”.

World Trademark Review 1000 – 2022

Hidde and his team have always provided superior service with responsive communications and excellent advice for our clients. Working with the Boekx team on a number of matters has provided invaluable insight into how they handle representations in the EU.

Legal 500 – 2021

Hidde Koenraad is very well regarded in the soft IP field, and also in plant variety law. He’s very responsive and fun to work with. Diederik Stols always thinks on a higher, more strategic level, and knows that clients sometimes need practical solutions rather than endless legal proceedings,

Legal 500 – 2020

Hidde Koenraad: “A steady-handed trademark litigator with a profound understanding of national and European case law”, Hidde Koenraad recently swapped Simmons & Simmons for Boekx. The to-the-point adviser “always goes the extra mile and is available to clients at any time”.

World Trademark Review – 2019 en 2020
WTR1000, 2019 en 2018 ,

Hidde Koenraad of Boekx Advocaten acts for clients on trademark opposition and litigation and is also recognised as a key player in plant variety law. Sources say he offers “good, distinct advice and is excellent at following instructions.” Koenraad acted for BMW on Benelux trademark opposition matters as well as IP litigation proceedings.

Chambers & Partners – 2019

Hidde is “a down-to-earth and diligent litigator with a commercial approach”. Koenraad acts for BMW as lead counsel on soft IP matters in the Netherlands. He also acts in Benelux infringement and opposition matters for Augusta National Inc regarding its famous MASTERS brand”.

World Trademark Review – 2019
WTR1000, 2019 en 2018,

“Hidde Koenraad of Boekx Advocaten focuses on trademarks, copyright, designs and domain name disputes. He acts for clients across numerous sectors, including fashion, agriculture, automobile and life sciences. Clients regard him as a good business partner who is “excellent – determined and concise.”

Chamber & Partners
Chambers & Partners – 2018